101 Fantasy Harbour BlvdMyrtle Beach, SC 29579

Property Details for 101 Fantasy Harbour Blvd

Year built

1984

Construction

CONCRETE

Lot size

4.32 AC

Property size (Sq ft)

100,248 SF

Zone code

HC

Property type

Hotels

Property subtype

Motels

APN

426-05-04-0004

APU

42605040004

Description

This exceptional 150-key Four Points by Sheraton hotel in Myrtle Beach, South Carolina presents a lucrative investment opportunity. Boasting 100,284 square feet across six stories, this property underwent a complete $7 million renovation in 2021, encompassing all mechanical, electrical, plumbing, drywall, finishes, and sprinklers. Situated on a 4.32-acre lot (APN 426-05-04-0004) with HC zoning, it enjoys a prime location near major attractions like Family Kingdom Amusement Park, TopGolf, and Myrtle Beach International Airport, benefiting from high visibility on Highway 501 (AADT approximately 65,800 vehicles daily). The hotel, built in 1984, is uniquely positioned as the only hospitality property permitted along the intercoastal waterways, offering additional revenue potential through dockage, small office rentals, convention space, and a bar & grill. Currently generating over $6 million in revenue, and ranked #3 nationally for guest satisfaction among Four Points hotels, this property offers significant upside potential through enhanced management and marketing strategies to increase RevPAR to competitive set standards. The nationally recognized Four Points brand, coupled with Myrtle Beach's robust tourism (over 15 million annual visitors), ensures strong demand and a secure investment. This is a rare opportunity to acquire a high-performing, well-located hotel in a thriving market.

• CAP approach

  CAP return

  Valuation

  6%

  $20,002,800

  6.5%

  $18,464,124

  7%

  $17,145,258

• Comparable approach

  Method

  Valuation

  Relative Method

  $24,732,050

  Geo Method

  $54,075,676

• Alternative Use

  Use

  Valuation

  Residential

  $20,157,458

  Hospitality

  $18,464,124

  Educational

  $15,361,934

  Medical

  $15,890,254

  Retail

  $23,896,342

Location Insight

City

Myrtle Beach

County

Horry

State

South Carolina

Latitude

33.714

Longitude

-78.9241

CBSA code

34820

CBSA name

MYRTLE BEACH-CONWAY-NORTH MYRTLE BEACH, SC-NC METROPOLITAN STATISTICAL AREA

Property Tax & Assessments

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