723 Williams StLake Geneva, WI 53147

Property Details for 723 Williams St

Year built

1910

Property size (Sq ft)

1,972 SF

Property type

Retail properties

Property subtype

Other retail properties

Description

This exceptional 1,972 square foot storefront, located at 723 Williams St in Lake Geneva, Wisconsin, presents a unique investment opportunity. Built in 1910 and extensively renovated between 2019 and 2022, this property boasts a rich history as the original home of TSR Hobbies, a pivotal location in gaming history. The main floor offers versatile space ideal for retail or office use, including multiple areas and a half bath. Upstairs, a three-bedroom apartment features a living room, kitchen, and full bath. While conditionally approved for tourist room housing, this option has not been utilized. The property includes parking for six vehicles. Significant updates include a new architectural shingle roof (2020), restored upper kitchen and windows, and a state-of-the-art active particle control air filtration system comparable to hospital-grade systems. The furnace and air conditioning have also been updated. The property is situated in a high-traffic area with excellent visibility. The paved driveway features "TSR" and "Dedication Stones." The asking price is $940,000, reflecting a price per square foot of $476.67. The current occupancy is 100%. The permitted zoning is CB. Potential buyers should note that a new application for a tourist room permit (for one-night stays) would be required through the City of Lake Geneva. All information is deemed reliable but not warranted

Location Insight

City

Lake Geneva

County

Walworth

State

Wisconsin

Latitude

42.5986

Longitude

-88.4359

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